A bad web design can create a bad image for you business online, and that can cause you to lose or turn off potential customers over time. Even if most of your sales come from word of mouth in your community, having an ugly or unusable web design could be holding back your business. Let’s …
Gmail is one of the leading email providers on the internet, and a lot of companies now use the paid version of it for their businesses. A business Gmail account allows you to run emails hosted on your domain through the Gmail platform. If you’ve ever tried to go through the minimal email options on …
Do you ever worry that the content from your copywriter service is plagiarized? This usually isn’t an issue if you work with professional copywriters and internet marketing professionals, but there are always scam artists out there that you need to watch out for. Luckily, there are some simple ways to check for plagiarism online to …
Sometimes all you need to do to get new customers for your business is connect with a business that already has them. There are some rules to abide by when going about this process, but it can lead to a lot of success with the right execution. The guide below shows how to connect with …
Do you ever feel like you are putting out blog content that no one is really reading? Don’t you wish you could change that? Believe it or not, there are some simple steps you can take to dramatically improve your blog’s audience. You just have to be willing to put yourself out there. Here are …
Not every business is going to have “super exciting mega ultra killer wow-tastic” announcements every time it makes a blog post or puts content on the web. The fact is that many of the businesses needed for this world to function are on the verge of “boring.” They’re necessary – even vital – to their …
A lot of the people that we work with are hesitant about outsourcing their copywriting services. The fear is that outsourced blog and website content cannot sound as natural as their own work. As much as we respect that fear, the fact is that outsourced content can in fact sound natural if you work with …
The simple answer is no – search engine submission isn’t necessary. The majority of search engines nowadays (most notably Google) crawl and index pages by following links. Using that logic, a single inbound link from any already-indexed page will identify your page to the engine. Subsequently, if that page links to other pages within your site, they …
The answer is simple – inbound linking cannot hurt your search ranking. How is this known for certain? Well, for one, if inbound were to hurt your rank, your competitors would continually link to your site from link farms. Such a scenario is beyond your control. For this reason, Google cannot penalize your site for any …
When assessing page structure and layout, there is a subtle, yet strategic way to use images in an SEO-friendly manner (beyond ALT tags) that improves your search rank while allowing you to integrate the necessary marketing message(s). Confused? Let’s look at an example: Suppose you operate a travel site and you want to optimize a given page for …
