Latest Digital Marketing Updates and Industry News

Top 20 Citation Resources For Local SEO: Part 2

Continued From Part 1 During the first part of our top 20 citation resources for local SEO, we went over the basics of business listings online and how you can go about generating better citations for your business. In this segment, we will be looking at the technical side of local citations so you can …

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Top 20 Citation Resources For Local SEO: Part 1

Local citations are instances where your business name is mentioned on other web pages. They do not necessarily have to link to your website, even though they can play a major role in search engine optimization. Mentions of your business in yellow pages directories or chamber of commerce pages all fall into the realm of …

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Get Feedback From Customers To Improve Your Web Design

Remember the age old idea that the customer is always right? Ever think it might apply to the web as well? While there are a lot of “trolls” on the internet, there are far more people out there who genuinely visit your site for its content. If you pay attention to what those people are …

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How To Boost Your Web Traffic This Summer

Summer can be a great time to boost your web traffic because students and teachers are out of school. Some of these people may go on vacation, but a lot of them will spend their summers hacking away at the World Wide Web. If you want to take advantage of the new visitors this season …

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Should You Have An App For Your Business?

Mobile technology is changing the way people interact with the world around them. If you want to reach your audience on an entirely new level, you may be tempted to create an application associated with your business. There are pros and cons to this which will help you determine whether or not the cost is …

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The Difference Between An Online Copywriter And A Journalist

A lot of business owners assume that they need a journalist to write for their websites. They may even go as far as posting job listings for people with journalism degrees. While there is some merit to this, the fact is that there is a big difference between writing for print and writing for the …

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Basic Link Building Do’s And Don’ts

Link building is a key aspect of marketing a business online. The more links you have on the internet, the more “buzz” our website will have. This helps draw in new clients, and it also shows search engines that your website is worth taking notice of. The only problem is that some link building techniques …

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Using Yelp To Grow Your Local Business

Yelp is one of the most popular business review sites on the internet, and it can be particularly useful for local businesses. Potential customers may check Yelp for reviews before visiting your business to determine whether or not they’ll have a positive experience. If you can harness this power and use it to your advantage, …

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Sorting The Good Clients From The Bad

All businesses run because of the clients that keep them going. No matter what you try to do as a business owner though, you’re going to work with some “bad clients.” These are the clients that eat up far too much of your time for far too little pay, often to the point of making …

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How To Write In Keywords

When it comes to writing content for the web, you need to know how to “speak keywords.” Search engines don’t always have the ability to pick up on the overall message you are trying to convey with your writing. Sometimes you have to use select keywords to bring your audience closer to your content. This …

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