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Man With Laptop Adjusting Our Digital Marketing Strategies for Google Core Web Vitals

Digital Marketing Strategies for Google Core Web Vitals

Google recently made Core Web Vitals official ranking factors for websites. We’ve already addressed what Core Web Vitals are, but we haven’t discussed the specific changes we’re making to our SEO and web design strategies. Read on to learn how Detroit Internet Marketing is making the shift toward even-better marketing practices. What We’re Already Doing …

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What Are Google Core Web Vitals?

Core Web Vitals are now official Google ranking factors for search results. Core Web Vitals look at key aspects of a user’s page experience, but what do they measure specifically? Here is a detailed explanation of what Google Core Web Vitals are and how they may impact your website. Largest Contentful Paint (LCP): How long …

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Core Web Vitals Become Official Google Ranking Factors

Google is changing the way it ranks websites for search results. The largest search engine in the world is turning its attention toward user experience by making Core Web Vitals official ranking factors. What are Core Web Vitals and how will they impact your search engine marketing? Let’s dive into the changes. Core Web Vitals …

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How to Maximize Conversion Rates by Understanding Your Sales Funnel

Every business model relies on converting leads into sales. Whether you’re selling a service, a product or a philosophy, you direct clients through a sales funnel to convert them into paying customers. By understanding your sales funnel, you can maximize your conversion rates and overall return on investment. Let’s take a closer look at what …

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How the Americans with Disabilities Act Affects SEO Strategies

Search engine optimization is about more than strategically placed keywords and compelling web design. It’s a series of complex factors ultimately designed for a positive user experience. Over the last few years, Domino’s has been battling a lawsuit regarding their website and mobile app. A customer with visual impairment said his screen reading software could …

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7 Ways To Get The Most From Your SEO Services

7 Ways To Get The Most From Your SEO Services

It’s your SEO company’s job to make your marketing campaigns a success, but you can still be involved with the process. In fact, taking an active role in your SEO planning could speed up your results and give your internet marketers more information to work with. In the guide below, we will explain seven ways …

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How a 5-Star Rating Could Hurt Your Business

How a 5-Star Rating Could Hurt Your Business

Online reviews are a critical component of internet marketing. Consumers count on these reviews to guide their decisions. In fact, 91% of buyers age 18-34 trust online reviews as much as personal recommendations, and they read an average of 10 reviews before working with a local business. With the hype surrounding reviews and ratings, you …

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7 Ways To Get The Most From Your SEO Services

Top 7 Search Engine Ranking Factors for 2019

With over 75,000 Google searches every second, you have to stand out in the crowd. To ensure your brand receives maximum visibility online, you must tap into modern search engine ranking factors. Let’s explore the most important Google ranking factors of 2019. 1 – Quality Content Enriched with Related Keywords Content has always been a …

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Voice Searches Affect SEO

How Voice Searches Are Transforming SEO Strategies

Siri, Alexa, Google Assistant, and other voice assistants are changing the way we interact with technology. They add a layer of convenience to the busy, chaotic structure of modern life. Amazon alone has sold over 100 million Alexa devices, and nearly all smartphones now feature some form of voice-activated technology. What does this mean for …

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How to Optimize Your Content: 7 Helpful Tips

How to Optimize Your Content: 7 Helpful Tips

Whether you’re writing your own website content or paying someone else to do it, you must ensure it’s up to par. The goal of any website is to appear in Google’s top 10 results on page one. If you’re on page two, you may as well be on page 50. In order to achieve high …

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