Most modern web designs include a website slider on the home page to highlight specific pages or promotions on a site. This will consist of 3-5 images (on average) that link to services, blog posts, news stories, and more. If you have a homepage slideshow, you may be a little lost as to what to …
Your webpage URLs can affect your search ranking and website organization. A clean, well-organized site has a better chance at ranking well than a chaotic mess. Optimizing your URL structure could do wonders for both lead generation and user experience. Here are some effective ways to clean up your webpage URLs. What Is a URL? …
Last August, Google hinted at changes to their search engine algorithm through a post on their Webmaster Central Blog. In the article, Google Webmaster Trends Analysts Zineb Ait Bahajji and Gary Illyes suggested that websites switch from HTTP to HTTPS encryption to better secure their sites and protect their visitors from fraud. More importantly, the …
If your website does not have mobile compatibility, you could be missing out on a key source of traffic that will only continue to grow over time. New research from Demandware Inc. shows that 33% of all ecommerce traffic comes from smartphones, as of the fourth quarter, 2014. Smartphones also accounted for 16% of all …
New webpages have a tendency to rank better than old pages because of their increased visibility and higher traffic levels. Your SEO strategies now are probably much more evolved than they were a year ago, which also contributes to the ranking each of your pages earns. With that in mind, you may have old webpages …
The terms search engine ranking and Google PageRank are often used interchangeably, but they represent two different website analytics. While they both play a role in your site’s overall success online, they do so in very different ways. To fully understand your website’s standings on Google and other search engines, you need to know the …
Most website owners know they need to have a high Google Page Rank, but they don’t always know what that really means. What is Google Page Rank? Why is it important? How can I find my Google PR? These are common questions we come across on a regular basis, and it’s time to set the …
Product descriptions tell people the information they want to know about a product before they make a purchase. This is essentially a written commercial designed to convince the customer to place an order. By providing the right information in your product descriptions, you can convert leads into sales and generate higher profits in the long …
The Services page on your website provides an overview of the services and solutions you provide through your company. If you are a store, you may have product category pages instead of the Services page. This website writing guide is get dedicated to businesses like roofing companies, construction companies, window cleaning companies, dentists, doctors, and …
Google processes an average of 40,000 searches per second. That translates to 1.2 trillion searches per year. Because of the widespread use of search engines, people may not always find your website through your home page. Instead, one of their searches will point them to a landing page, or a secondary webpage that is often …
