When it first came out, WordPress was designed to be an effective, user friendly blogging platform that could be customized to look like whatever someone wanted it to. While it does still hold the reigns over most of the blogging world, it has also made its way into other sectors of the web development community. WordPress is now being used as a content management system for business websites, e-commerce websites, educational websites, and more. What makes WordPress so desirable? Let’s take a look at some of its features.
Versatile Coding Options
The way that WordPress is set up allows for a wide variety of interpretations. A single site template can be switched from a blog to a news site to a store with just the addition as a few widgets and modifications. It is this that has allowed WordPress to go beyond blogs and become one of the best, if not the best, CMS for websites as a whole.
Open Source Platform
WordPress itself is free to use. The only thing you will have to pay for is the website that someone will develop around WordPress. There are free templates available out there, but we will warn you that most of them get highly used and have limited design variations available. Nevertheless, you will never have to worry about paying a ton of money because the CMS does not cost a thing. This open source platform is regularly updated by people from around the world because it is free to change and use.
The administration panel for a WordPress site is incredibly easy to navigate through, even if you are not familiar with the computer. This allows website owners to fully take charge of their site content without having to rely on a programmer to constantly input their information into the system. They can upload new posts, add images, change their menu settings, and much more through the simple for that comes with WordPress.
Responsive Web Design
WordPress is already made to be mobile compatible. That means that if you have a website developed on a WordPress platform, it will automatically show up well on tablets, smartphones, and other mobile devices. Other platforms require you to create special code to make them function properly on different devices, but could create issues with your sites visibility in the future. With WordPress, you don’t have to worry about that.
Christopher Bower is a Member and Marketing Director of Detroit Internet Marketing, LLC and brings over 20 years' experience in marketing and online marketing. His education includes Bachelor of Science in Psychology and Marketing, and has been involved in both national and local marketing in Chicago, South Florida and Michigan.